Have a great idea for a UO logo product? Want to use UO logos for campus fundraising? We’re here to help you navigate the legalities and make the UO brand a valuable part of your venture.
In our drive to protect the university’s logos and marks, we are also ensuring that the equity we have built over the years and the widely-recognizable UO image and reputation remains valuable, consistent, and of the highest quality — and works hardest on behalf of your enterprise.
The UO Licensing program not only gives you a premier opportunity to get in on the $4 billion college licensing business, but enables Oregon fans to express their support with UO gear while providing the university a steady revenue source to help fund and enhance campus-wide programs.
Put the UO reputation to work
Currently, we have licensing contracts with more than 400 manufacturers who benefit from the university’s strong regional appeal and broad base of ongoing local and nationwide alumni support.
The Office of Brand Management works to ensure the integrity of the UO’s image through stewardship of its marks, logos, and identifying symbols. We are here to help with advertising needs, marketing materials, and promotional products.
All commercial uses of the UO brand require prior approval and the use of licensed vendors. This list of licensed vendors is available as a resource for merchandise orders. The vendors will research products, provide quotes and timelines, and are familiar with UO marks and logos and the required artwork approval system.
800-983-6662, ext. 1002